All social media

Increase Public Recognition through Social Media Branding


Launching a business in terms of gathering funds, buying equipment, leasing office spaces, and determining business processes is somewhat finite. However, reaching your target audience and making people aware of your business is an ongoing task which many people fail to understand, or they don’t know how to make it happen or which tools they should be using. Putting your ...

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Avoid Common Social Media Mistakes and Boost Your Brand’s Reach


Making mistakes with your social media marketing won’t help you build your brand and can potentially ruin your online reputation. It’s also because most people regard these mistakes as inconsequential and innocent that they can be costly to your online marketing efforts. You’re probably thinking, “All right, I’ve been doing everything in my power to drive more audience, I need ...

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2017 Trends to Follow for Brand Recognition on Social Media


Marketing is a fluid, ever-changing field. Everyone is constantly hustling to get to the top and stay there as long as possible. The most important part of the marketing mission for any business is to create brand awareness. It’s been clear for a while that, nowadays, a huge chunk of our lives is lead on the internet. Social media has ...

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What Can We Expect from Facebook Advertising in 2017


The Facebook Ad platform is the most efficient digital advertising channel. It offers incredibly accurate targeting options driven by the users’ interests, behavioral patterns, and personal information they leave on their profiles. Since its introduction, Facebook advertising has been on the constant rise. Since Facebook itself is a very dynamic social network that often introduces new features, its advertising platform ...

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Staging a Business Event via Social Media


Every businessperson striving for recognition from their partners and customers should always work hard on brand promotion. If your business is popular, you’ll have a greater networking potential. This is extremely important, since having reliable contacts can skyrocket your business. In order to create and retain the buzz around their work, entrepreneurs should use some tricks from show business. For ...

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How an App can Help Promote Your SMB


Nowadays, having an app is essential when it comes to promoting your business online. This is especially significant due to the fact that Americans spend more time on their mobile phones than watching television. Creating an app can be difficult, especially if you do not have any technical expertise. Luckily, even if you lack programming knowledge, you will be able ...

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Facebook Celebrating 12th Anniversary Today


It was 12 years ago on the same day, the most popular social media website was founded. While celebrating the 12th birthday, the team revealed how close the site’s 1.6 billion users are now connected to each other. The average degrees of separation between a typical pair on the social network was 3.74 degrees in the year 2011 but today ...

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Facebook Update – Strict Real Name Policy

real name policy

Facebook has announced a latest update on its real name policy to empower people from communities who face discrimination or are marginalized. The Vice President of Global Operation of Facebook, Justin Osofsky stated that the company is trying to reduce the number of users who are asked to verify real name on facebook while they already have accounts with their ...

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Cyber security : State-Sponsored attacks

State-Sponsored attacks

Twitter Inc alerted some of its users with a warning of the state-sponsored attacks. The first warning from the micro blogging site indicates that the state-sponsored attacks have made a trial to obtain some sensitive data from the user accounts. The notice from the company said that there was no such indication of the hackers who targeted “small group of ...

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Beta Testing: A logged-out version by Twitter

logged-out version

Beta testing: Twitter is one of the most used social networking sites and has begun its beta testing with a logged-out version. The beta testing promoted tweets and videos are mainly for the Twitter’s logged-out version’s experience.  It aims for a larger audience with a new way of providing advertisers. This method will help to increase the scale of the ...

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